Burgers, hotdogs, meatballs, jerky, sausage, chorizo, bacon and corned beef are among the products that will be defined as meat in Oklahoma on Nov. 1 when the Sooner State’s “Meat Consumer Protection Act” becomes law.
The Act prohibits sellers of plant-based foods from using “meat terms” to describe their foods without disclaimers in the “same size and prominence” as their product name that their product is plant-based.
Illinois-based Upton’s Naturals Co. and the Plant-Based Foods Association (PBFA) Wednesday sued the state of Oklahoma in federal court, seeking an injunction to prevent the labeling law from taking effect. Making Upton Naturals the top Plaintiff is a strategy as the company markets to vegans and its smart packaging labels say everything “100% Vegan.”
But come Nov. 1, it will be illegal to sell “vegan” bacon or other products that will be defined as meat without what is called the “Compelled Disclaimer” that … Read more